Transaction of a ₩1.516 Billion Lodging Facility Building in Front of Paju Heyri Village! Optimal Location for Airbnb & Unmanned Motel?
A lodging facility building located near the beautiful art village of Heyri in Tanhyun-myeon, Paju-si, Gyeonggi-do, has been traded for ₩1.516 billion, attracting significant attention from real estate investors. This area, adjacent to famous tourist attractions such as Heyri Village, Tongildongsan, and Paju Unification Observatory, and rich in various sights and entertainment like Shinsegae Paju Premium Outlets, is evaluated as having optimal location conditions for operating lodging facilities such as Airbnb or unmanned motels. As I have also been consistently monitoring the potential for tourism industry development in the Paju area, this news of a lodging facility building transaction was very interesting.
In this article, we will analyze the detailed transaction history of the lodging facility building in front of Heyri Village in Tanhyun-myeon, Paju-si, and delve deeply into the advantages of real estate investment near tourist attractions, along with the possibility of operating Airbnb and unmanned motels. Furthermore, considering the surrounding tourism infrastructure and development prospects, we will closely examine the investment value of this building.
₩1.5 Billion Lodging Facility Building in Front of Heyri Village, Tanhyun-myeon, Paju-si, Detailed Transaction Analysis
The building that was recently sold is located at 267-6 Seongdong-ri, Tanhyun-myeon, Paju-si, Gyeonggi-do, and is situated right in front of Heyri Village. It was traded for ₩1.516 billion in January 2025, and the land price was assessed at ₩99.4 million.
- Land Area: 152.46 pyeong (504㎡)
- Building Area: 150.82 pyeong (498.59㎡)
- Zoning: Planned Management Zone
- Completion Year: June 18, 2014
- Publicly Assessed Value: Approx. ₩2.06 million
Best Location in Front of Heyri Village: Easy Tourist Influx
The biggest appeal of this building is its location right in front of Heyri Village. Heyri Village is a representative attraction in Paju that constantly attracts tourists who love art and culture. Various galleries, museums, performance halls, cafes, and restaurants are concentrated in the area, attracting many tourists throughout the year, and the demand for lodging facilities is also steady. Especially, this building located in front of the main gate of Heyri Village has excellent accessibility for tourists, providing optimal conditions for operating lodging facilities.
Optimal Location for Airbnb & Unmanned Motel Operation: Expect High Profitability
The excellent location conditions in front of Heyri Village make this building very suitable for operating as an Airbnb or unmanned motel. Airbnb is an attractive business model that can achieve high profitability by providing lodging at reasonable prices to individual travelers or families. Also, in line with the recent trend of preferring non-face-to-face services, unmanned motels are gaining popularity, and unmanned motels near tourist attractions are highly preferred by young people and couples traveling. This building is a 3-story building, making it easy to secure the number of rooms, and considering that it is in a Planned Management Zone, relatively free facility changes are expected to be possible.
Abundant Surrounding Tourism Infrastructure Including Tongildongsan, Paju Unification Observatory, Shinsegae Paju Premium Outlets
This building is located not only near Heyri Village but also within close proximity to various tourist attractions such as Tongildongsan, Paju Unification Observatory, and Shinsegae Paju Premium Outlets, further increasing its appeal as a lodging facility. Tongildongsan offers various sights related to peace and unification, and from the Paju Unification Observatory, you can view North Korean territory up close. Also, Shinsegae Paju Premium Outlets has become a must-visit destination for tourists who enjoy shopping. This rich surrounding tourism infrastructure provides various activity options for lodging facility users and contributes to maintaining steady lodging demand.
Planned Management Zone: Diverse Utilization Possibilities and Development Potential
The zoning of this building is a Planned Management Zone, which is an area expected to be incorporated into an urban area or where limited development activities are permitted. Therefore, it has the potential for various uses other than lodging facilities. Considering the growth trend of the tourism industry in the future, options such as expanding the building or developing it into a new type of tourist convenience facility can also be considered.
Conclusion: Lodging Facility Building in Front of Paju Heyri Village, An Attractive Investment Property Capable of Absorbing Tourism Demand and Diverse Utilization
This ₩1.516 billion lodging facility building located right in front of Paju Heyri Village is an attractive investment property that can expect high profitability through the operation of various lodging facilities such as Airbnb or unmanned motels, based on its excellent location conditions and abundant surrounding tourism infrastructure. The fact that it can be changed to various uses or developed in the future by utilizing the advantage of being in a Planned Management Zone is also an important factor that increases its investment value. Along with the growth of the tourism industry in the Paju area, the value of this building is also expected to steadily increase.
The building at 267-6 Seongdong-ri, Tanhyun-myeon, Paju-si, Gyeonggi-do, was sold in January 2025.
※ Transaction Details
Location: 267-6 Seongdong-ri, Tanhyun-myeon, Paju-si, Gyeonggi-do
Subway Station:
Transaction Date: January 2025
Sale Price: ₩1.516 billion
Land Price per Pyeong: ₩9.94 million
Land Area: 152.46 pyeong (504㎡)
Building Area: 150.82 pyeong (498.59㎡)
Zoning: Planned Management Zone
Floors: Ground 3rd Floor
Road Condition: 6m
Completion Year: 2014.06.18
Publicly Assessed Value: Approx. ₩2.06 million
Publicly Assessed Value Ratio to Land Price: Approx. 4.83 times
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